Bachelor of Arts (Communication and Media Management) - Malaysia
2008 | 2009 | 2010Division of Education, Arts and Social Sciences | School of Communication
| Program Code: OBCM Program Level: Undergraduate Home Campus:
Offshore Program Length (in EFTSL):
3 |
Program director/s
- Dr Collette Snowden (OBCM - Communication and Media Management)
Aim
The program aims to provide students with a sound knowledge of the theory and skills relating to human communication, media and cultural studies, including public relations, writing and document development for print, radio, television and electronic media, the role of communication in organisations, and the issues of international relations and media.
Entry requirements
Entry requirements are three principals in the A levels or its equivalent or a minimum of three principal Cs in the Sijil Tinggii Persekolahan (STPM) and an English requirement of IELTS 6.0 with a subscore of 6.0 in reading and writing, or equivalent.
Entry requirements can also be met from one or more of the following:
- South Australian Matriculation
- Canadian Pre-University (Ontario Senior Secondary Diploma) - Average of 60% based on five subjects including English
- Chinese Independent Schools UEC Exams - 30 points based on six relevant subjects including English
Special requirements
Students having successfully completed the Foundation Year in Communication offered at the School of Communication at Taylor's College shall have direct entry into the first year of the program.
Content/structure
The program requires the completion of courses totalling 108 units, comprising 18 units of foundation courses, a 36 unit professional major, a 27 unit general studies sub-major, an 18 unit minor and two specified electives. The courses are sequenced to allow students to develop through stages both theoretical and applied skills in communication, document design, electronic communication, media and public relations management, communication in organisations, media and new technologies.
Honours
Students who attain an outstanding level of performance in the program will be eligible for entry to the Bachelor of Arts (Honours) offered at Magill Campus.
Program requirements
| Course name | Area + Cat. No. | Units | EFTSL |
|---|---|---|---|
| MALAYSIA | |||
| FIRST YEAR | |||
| COMM 1047 | 4.5 | 0.125 | |
| HUMS 1013 | 4.5 | 0.125 | |
| INFT 1003 | 4.5 | 0.125 | |
| POLI 1014 | 4.5 | 0.125 | |
| COMM 1055 | 4.5 | 0.125 | |
| PERF 1001 | 4.5 | 0.125 | |
| INFT 1014 | 4.5 | 0.125 | |
| COMM 1043 | 4.5 | 0.125 | |
| SECOND YEAR | |||
Principles of Broadcasting (see Note 3) | COMM 1019 | 4.5 | 0.125 |
Reporting for the Media (see Note 3) | COMM 2011 | 4.5 | 0.125 |
| COMM 3023 | 4.5 | 0.125 | |
| COMM 1021 | 4.5 | 0.125 | |
| COMM 3006 | 4.5 | 0.125 | |
| COMM 2038 | 4.5 | 0.125 | |
| COMM 2071 | 4.5 | 0.125 | |
| PERF 2009 | 4.5 | 0.125 | |
| THIRD YEAR | |||
| COMM 2026 | 4.5 | 0.125 | |
| COMM 3005 | 4.5 | 0.125 | |
| COMM 2037 | 4.5 | 0.125 | |
| COMM 3007 | 4.5 | 0.125 | |
| INFT 1015 | 4.5 | 0.125 | |
| COMM 2041 | 4.5 | 0.125 | |
| COMM 3004 | 9 | 0.250 |
Notes
-
The program will be taught at Taylor's College using a combination of flexible learning techniques, including face to face classes taught by Taylor's staff, supported by print resources and online documentation prepared by University of South Australia staff.
-
Students have the option to complete their program in Australia at any time after the completion of 36 units at Taylor's College.
-
Students should complete COMM 2011 Reporting for the Media before enrolling in COMM 1019 Principles of Broadcasting.
Further information
For information on the Australian onshore version of this program please visit the Bachelor of Arts (Communication and Media Management) homepage.